Overview

JetBlue is New York's Hometown Airline®, and a leading carrier in Boston, Fort Lauderdale-Hollywood, Los Angeles, Orlando and San Juan. JetBlue carries customers across the U.S., Caribbean and Latin America. Cintra has worked with JetBlue since 2014, providing proactive 24x7 managed services for the Oracle databases underpinning some of its most critical systems.

JetBlue's Ambitious Skyward Ascent

JetBlue, America's fifth-largest airline, known for its expansive network and exceptional customer service, embarked on a strategic mission to further elevate its operations. Carrying millions annually and operating hundreds of flights daily, JetBlue faced the complex challenge of modernizing its critical Oracle infrastructure to support its growth and enhance customer experiences.

Soaring Above IT Constraints

JetBlue's ambitious growth plans, including fleet expansion and new destination offerings, hinged on transforming its core IT systems. The airline's legacy infrastructure, particularly its TRAX aircraft maintenance platform and the JetBlue.com ecommerce platform, struggled with performance bottlenecks and scalability issues, impacting its efficiency and customer service.

Cintra's Strategic Intervention

Recognizing the need for a robust and scalable IT solution, JetBlue partnered with Cintra. With Cintra's expertise in Oracle technologies, the first step was stabilizing the existing Oracle RAC system. Cintra recommended a transformative Oracle private cloud Exadata architecture to merge JetBlue's critical systems, aiming for enhanced performance, operational agility, and cost efficiency.

Transformational Outcomes based on Cintra MPPA

Cintra's implementation of the Oracle private cloud based on the Exadata engineered system and Cintra’s Maximum Protection and Performance Architecture (MPPA) reference architecture marked a significant leap in JetBlue's IT capabilities. MPPA based on the Exadata platform, optimized for high availability, performance and reliability, agility, led to remarkable improvements.

Success looks like...

  • Airline growth enabled through the elimination of the prior performance issues and unplanned outages, enabling the Airline to focus on growth without distractions

  • E-commerce platform JetBlue.com customer experience improved as well as critical aircraft maintenance planning processes accelerated from hours to minutes.

  • Cintra’s database managed services delivered preventative maintenance and fast-response support ensuring platform health and rapid resolution of issues.

Legacy to Cloud: Your Path to Modernization with Cintra

Facing the challenges of a legacy platform and the ongoing risk of poor service levels and technical debt? It's time to look to the future and evolve. Dive into a world where downtime is minimized, efficiency is maximized, and the business is able to grow and scale without the distractions of legacy technology issues. 

Technical Breakdown

Starting Context: JetBlue's IT infrastructure relied on a legacy RAC on commodity hardware platform, supporting mission critical systems including the TRAX aircraft maintenance and the primary ecommerce platform for ticket sales.

Objectives of the Migration:

  • Transition critical systems, including TRAX and the commerce platform, to a high-performance Oracle Exadata private cloud environment.

  • Achieve enhanced database performance and scalability to support JetBlue's growth plans.

  • Migrate to the new optimized platform with minimal disruption to ongoing airline operations.

Cintra's Methodological Approach:

  • System Assessment and Strategy:

    • Conducted a thorough evaluation of JetBlue’s existing infrastructure and operational requirements.

    • Developed a strategic plan for migrating to an Oracle Exadata private cloud architecture based on Cintra MPPA.

  • Private Cloud Implementation:

    • Designed and deployed a dual-active site, architecture based on Oracle Engineered Systems, including Exadata and ZFS Storage Appliances.

    • Optimized the performance of TRAX and the new commerce platform on the Oracle private cloud.

  • Phased Migration and Testing:

    • Executed the migration in minimal downtime manner to ensure continuity of critical services.

    • Conducted rigorous testing to ensure system stability and performance post-migration.

Benefits & Advantages of Cintra MPPA architecture:

  • Enhanced Performance: Significantly improved processing times for TRAX maintenance queries and JetBlue.com commerce platform.

  • Operational Efficiency: Streamlined IT operations by consolidating systems into a single Oracle Exadata private cloud environment.

  • Scalability and Reliability: Established a robust infrastructure capable of supporting JetBlue's expanding operations and customer service needs.

  • Agility: Database cloning accelerated application releases and agility of resolving operational issues using agile database cloning.

  • Cost Effectiveness: Reduced reliance on legacy infrastructure, leading to cost savings and more efficient resource allocation.

Testimonials